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Facebook ads promoting big ‘targeted’ returns on real estate investments should raise red flags, experts say

But promos that some call ‘highly problematic’ likely don't break any rules

Bethany Lindsay, Local Journalism Initiative Reporter
Bethany Lindsay, Local Journalism Initiative Reporter

30 Aug 2024 • 6 min read

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Clips from four Facebook ads advertise 20 per cent, 31 per cent, 17 per cent and 12-15 per cent targeted returns.
Several Canadian companies use Facebook to advertise substantial "targeted returns" for real estate investments. (Getty Images via Canva/Facebook)

Bethany Lindsay, Local Journalism Initiative Reporter
Bethany Lindsay, Local Journalism Initiative Reporter

Bethany Lindsay is an award-winning investigative journalist who covers white-collar crime. She is based in Vancouver and previously reported for CBC News, the Vancouver Sun, and the Cambodia Daily.

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